Mahindra Lifespaces unveils India’s first home buying experience on the Metaverse
SOURCE: HTTPS://INDIATECHNOLOGYNEWS.IN/
OCT 31, 2023
ViacomCBS to jump on NFT bandwagon with a digital collectibles 'metaverse'
SOURCE: CNET.COM
OCT 13, 2021
ViacomCBS' channels include Nickelodeon (home of SpongeBob), Comedy Central, MTV, Showtime and its main CBS broadcast network. Paramount
ViacomCBS' merchandising division will launch its NFTs and a place to buy and sell them in the spring.
ViacomCBS is the latest company to latch onto the NFT craze, saying that it will partner with Recur, an NFT-focused startup, to create digital "experiences" based on the company's characters, programming and franchises, as well as roll out what sounds like a digital bazaar to buy and resell them. ViacomCBS' networks include BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime.
NFTs -- short for nonfungible tokens -- are blockchain-created certificates of authenticity for a digital asset or piece of art. They're also the latest goldrush, with NFTs for images, video clips, tweets, musical compositions, memes and weirder stuff triggering bidding wars. ViacomCBS isn't the first corporation to get on board: Visa, Nike, Taco Bell and Coca-Cola have all experimented with them too.
ViacomCBS' venture into NFTs will bring its consumer products division "even further into the growing metaverse," Pam Kaufman, the president of ViacomCBS consumer products, said Wednesday in a release. Metaverse is a term that, lately, has morphed into a buzzword sometimes referring to a sort of interconnected virtual ecosystem and sometimes referring to online marketing gimmicks dressed up to sound more future-y.
ViacomCBS' NFT metaverse (or, possibly, its digital-collectibles online marketplace) will launch in the spring of next year.
LATEST NEWS
Augmented Reality
Hi-tech smart glasses connecting rural and remote aged care residents to clinicians
NOV 20, 2023
WHAT'S TRENDING
Data Science
5 Imaginative Data Science Projects That Can Make Your Portfolio Stand Out
OCT 05, 2022
SOURCE: HTTPS://INDIATECHNOLOGYNEWS.IN/
OCT 31, 2023
SOURCE: HTTPS://FINANCE.YAHOO.COM/
SEP 28, 2023
SOURCE: HTTPS://MEDIABRIEF.COM/
SEP 22, 2023
SOURCE: HTTPS://WWW.BUSINESS-STANDARD.COM/INDIA-NEWS/METAVERSE-WEB3-MARKET-TO-GROW-40-ANNUALLY-TO-REACH-200-BN-BY-2035-123060200394_1.HTML
JUN 28, 2023
SOURCE: HTTPS://WWW.WIRED.COM/STORY/WHAT-IS-THE-METAVERSE/
JUN 20, 2023